Roll call

The lineupup close

Everyone I ride with, at talking distance: what each one is, where I actually stand with it, and the shortest road out to it. House rule for the whole lineup: every single one rides without me.

No shrine pages here. A card describes and points; the ventures do their own talking at their own addresses.

Six riding · one open spot

Pick a rider, follow the link

Every card opens onto the real thing at its own address.

  • RIDER 1 / 6

    Eat Sleep Launch Repeat

    Founder and Operating Partner

    The operating partnership. We grow small businesses and startups by developing their digital, physical, and human infrastructure. Every engagement is designed to end: we build the systems you keep, then we leave.

    eatsleeplaunchrepeat.com
  • RIDER 2 / 6

    Freaky Foot Tours

    Co-founder · 2015

    Haunted history walking tours in Flagstaff, Prescott, and Tucson, co-founded in 2015 with my mother, the historian Susan Johnson. The family business, and living proof of the house rule: it runs on systems I built, which frees me to keep improving it instead of just keeping it going.

    freakyfoottours.com
  • RIDER 3 / 6

    Weird & Wild West

    Founder

    Desert apparel from Flagstaff: wearable color for the weirder end of the west. The coat in the photos is the general idea, turned up.

    weirdandwildwest.com
  • RIDER 4 / 6

    Con Smania

    Co-founder

    A retreat center on Costa Rica's Nicoya Peninsula, the quiet end of the route. It runs day to day without me on the property, which is exactly the point.

    consmaniacr.com
  • RIDER 5 / 6

    Startup Consciousness

    Retreats · Costa Rica

    Retreats for founders in Costa Rica. Business and consciousness at the same table, on purpose.

    startupconsciousness.com
  • RIDER 6 / 6

    Flagstaff Route 66

    Publisher

    A field guide to Route 66 through Flagstaff: not a company, just a guide I publish. The Mother Road deserves good directions.

    flagstaffroute66.com
  • RIDER 7 +

    Open spot. Whatever rolls up next gets this place in the lineup, no redesign required.

Six riding · one spot open · nobody holding the handlebars for them

The open spot

Room at the back of the pack

The six up there are spoken for. The open spot is not. If one of these rhymes with something you are building, or you are hauling a strange idea with no card yet, this is the part where you wave.

The Collaborate page is the shortest road to a human.